the JOURNAL
Welcome to the journal, a collection of London stories, inspiration, and insights from behind the lens. Here you’ll find recent photo shoots, destination features, and practical advice to help you plan the photo shoot that feels effortless and true to you.
Why invest in a Personal Branding Photoshoot
You’re the whole package; you’re not just a service, an entrepreneur, or a creative. You are a personality and a lifestyle who sets aspirations for what your ideal client can aim to feel working with you.
Your challenge right now is for these intentions to transcend into your business. How can you draw your ideal client to your website and social media and stay connected with you and what you do?
Why a personal branding photo shoot is more than just a headshot
What's the difference between a headshot and personal branding? A headshot is, by definition, a type of photograph that we use on our passports, driving licences, and LinkedIn profiles, but it doesn't tell much about ourselves, and it makes us look just one of the same in a crowd of profiles. Personal branding has a personality attached to it, it’s You.
5 Ideas to create on brand visual content
In this post, I give you five ideas for creating brand images for your visual content marketing and what to say with them.